ACS Asset Holdings LLC

Real Estate Investment Strategies Every Investor Should Know

By Alice Villar on 02/15/2025

Real estate offers multiple strategies for building wealth, generating passive income, and leveraging financial tools to maximize returns. Each investment approach carries unique benefits and risks, and understanding these methods helps investors choose the right strategy for their goals. This article is about eight of the most effective real estate investment strategies. 

1. Buy & Hold

What it is:
The investor purchases a property and holds it for many years to earn rental income and long-term appreciation.

Example:
Emma buys a house for $200,000 and rents it for $2,000 per month. After paying the mortgage and expenses, she nets about $500 per month. After ten years, the home appreciates to $300,000, resulting in additional equity gains and rental income.

Why it works:

  • Generates steady passive income through rent.
  • Builds equity over time as mortgage payments reduce debt.
  • Rental property owners can benefit from tax deductions such as depreciation, property taxes, and mortgage interest.
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Key considerations:

  • Property management costs may reduce profits.
  • Market downturns can temporarily lower property values.
2. Fix & Flip

What it is:
The investor buys a distressed property, renovates it, and sells it for a higher price in a short period.

Example:
Jake purchases a fixer-upper for $100,000, invests $50,000 in renovations, and sells it for $200,000—realizing a profit after costs.

Why it works:

  • Can generate quick profits compared to long-term rentals.
  • Renovations can add value beyond general market appreciation.

Key consideration: Requires expertise in market pricing, contractor management, and cost control.

3. BRRRR Method (Buy, Rehab, Rent, Refinance, Repeat)

What it is:
An investor buys a property, renovates it, rents it out, refinances it at a higher value, and uses the loan proceeds to buy another property, repeating the process.

Example:
Sophia buys a duplex for $150,000, spends $50,000 on repairs, and rents both units for $2,000 per month. The bank revalues the property at $250,000 and issues a new mortgage for $200,000, allowing her to recover her initial investment and buy another rental.

Why it works:

  • Allows investors to recycle capital instead of tying up cash in a single property.
  • Builds a portfolio faster with minimal upfront capital.

Key considerations:

  • Seasoning period: Many lenders require 6-12 months of rental history before refinancing.
  • Refinancing limits: Most banks allow cash-out refinancing up to 75-80% of the appraised value.
  • Interest rates fluctuate, which may impact loan terms.
4. House Hacking

What it is:
An investor buys a multi-unit property, lives in one unit, and rents out the others to offset mortgage costs.

Example:
Tom buys a four-unit building, lives in one unit, and rents out the other three for $1,000 each. His mortgage is $3,000 per month, so his rental income covers his entire payment, allowing him to live for free.

Why it works:

  • Reduces housing expenses while building equity.
  • FHA loans allow house hacking with only 3.5% down, but the owner must live in the property for at least one year.

Key considerations:

  • Owner-occupancy required for FHA and VA loan programs.
  • Zoning and rental restrictions may limit the number of tenants.
5. Short-Term Rentals (STR) – Airbnb & Vacation Homes

What it is:
The investor rents out a property for short stays instead of long-term leases, often through platforms like Airbnb or VRBO.

Example:
Lisa buys a beachfront condo and charges $200 per night on Airbnb. With an average of 20 nights booked per month, she earns $4,000 per month, compared to $2,000 from a traditional lease.

 

Why it works:

  • STRs generate higher income than long-term rentals.
  • Owners can adjust pricing dynamically based on demand.

Key considerations:

  • More management required, including cleaning, guest communication, and maintenance.
6. Real Estate Wholesaling

What it is:
Wholesalers find discounted properties, sign a contract, and assign it to another investor for a fee—without purchasing the property themselves.

Example:
David finds a property worth $150,000, negotiates a contract to buy it for $100,000, and assigns it to another investor for $110,000, making a $10,000 profit without using his own capital.

Why it works:

  • No large upfront investment needed.
  • Quick transactions without long-term property management.
7. Lease Options & Rent-to-Own

What it is:
A tenant rents a property with an option to buy it later at a predetermined price.

Example:
John leases his property with an option for the tenant to buy later, with part of the rent contributing toward the eventual purchase price.

Why it works:

  • Attracts tenants who may become future buyers.
  • Offers the investor an option fee and potentially higher rental income if the purchase does not occur.

Key considerations:

  • Option fees (typically non-refundable) should be structured carefully.
  • Contracts must be clearly defined to prevent disputes.
8. Seller Financing

What it is:
The seller acts as the lender, allowing the buyer to make payments directly instead of using a bank loan.

Example:
Mark sells his property for $200,000 but instead of requiring a mortgage, he allows the buyer to pay $1,500 per month for 10 years at 5% interest. Mark earns money from interest payments and avoids discounting the property for a quick sale.

Why it works:

  • Buyers gain financing without strict bank requirements.
  • Sellers earn extra profit from interest payments.

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